Retrevo Preps Consumer Electronics Shoppers For Black Friday With Two New Guides

‘Black Friday Strategy Kit' Helps Shoppers Survive Year's Busiest Shopping Day; ‘Geek Speak Guide' Decodes Complicated Technical Specs


SUNNYVALE, Calif.---- Retrevo®, the first matchmaker for people and electronics, today released two guides aimed at simplifying the consumer electronics shopping experience and empowering consumers to make better decisions on Black Friday and into the new year.

Black Friday Strategy
While there are great bargains to be found on Black Friday, is it worth the crowds and long lines? Retrevo thinks it can be, as long as shoppers are able to determine the great deals from the duds. The Black Friday Strategy Guide details the locations of the best deals, reports if the product is a deal or a dud, outlines different shopping strategies and offers a few tips and tricks for recognizing good bargains and minimizing time spent in line. A must-have for anyone planning to hit the pavement on Black Friday, the guide is available for free on Retrevo’s blog.

Geek Speak
Consumer electronics shoppers are forced to navigate through a maze of confusing technical language and descriptions. Enter Geek Speak, a Rosetta Stone-type guide that provides simple, usable definitions of complicated specifications in nine different categories such as HDTVs, Cell Phones, Laptops and Cameras. Available for free on Retrevo's Blog section here, shoppers can bring the one-page guide on their next shopping excursion.

About Retrevo
Retrevo is the first matchmaker for people and electronics that makes buying and using electronics products simple and fun. Retrevo is the first to use artificial intelligence technology to analyze, classify and summarize all relevant information on electronics products from both industry and social media sources including manufacturers, publishers, retailers, social networks, reviews and even inside Adobe® PDF manuals. Consumers are presented with objective product evaluations in visually simple and actionable forms that give them the confidence and control with electronics products. For more information, please visit http://www.retrevo.com.

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